CLIENT : LOST GIRLS

PROJECT:  ADVERTISING CAMPAIGN AND CATALOG IDENTITY

CREDIT: ART DIRECTOR  

As the art director for Lost Clothing, I also worked with Lost Girls on creative direction during catalog seasons. Location scouting, model, and photography direction and page layouts were my core responsibilities. The gritty urban DNA of LOST was re-enforced with every visual identity rollout, but givin a feminine edge for the Lost girls line.